Roblox Criticized by Children’s Advertising Watchdog

Ads inside Roblox games weren’t adequately marked as such, the Children’s Advertising Review Unit says

Roblox said it had 66.1 million daily active users in the first quarter, 43% of whom were under the age of 13. Photo: Rafael Henrique/Zuma Press

An advertising industry watchdog said videogame company Roblox violated the group’s guidelines for marketing to children younger than 13.

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